Google AdWords To Deactivate Accounts With No Spend In 15 Months

Google announced on Twitter that they will be automatically deactivating accounts with no spend in the past 15 months. Google said this will help "speed up your AdWords experience" some how. Google added that if your account is deactivated, you can always reactivate it when you are ready.

The 10 Best Ranking Contact Us Pages on the Web

Let’s face it. When developing a new website, the design of the Contact Us page, probably isn’t top of mind. In many cases, it isn’t given much thought at all. And that’s a mistake.

Rolling out mobile-first indexing

Today we’re announcing that after a year and a half of careful experimentation and testing, we’ve started migrating sites that follow the best practices for mobile-first indexing.

Google Trends Updated: SEOs/SEMs Should Check It Out

Google announced as I covered yesterday at Search Engine Land that they have updated Google Trends. If you don't know, Google Trends is an excellent resource for SEOs and SEMs. Here is what Steve Grove from the Google Trends team wrote on Twitter.

Google to Serve Ads Across Disney Properties Through New Partnership

Google has formed a new global strategic partnership with The Walt Disney Company, which will allow Google to serve ads across Disney properties. Disney will bring its entire global video and display business onto the Google Ad Manager.

New Goal-Optimized Shopping Campaigns in AdWords

The latest upgrade to Google Shopping campaigns was announced earlier this month, goal-optimized Shopping campaigns. This new campaign type will optimize your ads across networks for whatever you have defined as your conversion value using automation and machine learning.

Now your Google text ads can show on YouTube search results, too

SAN JOSE — With the introductions of features such as location extensions and calls-to-action in TrueView for Action Ads, YouTube ads have been gaining performance elements native to traditional Search advertising.

PPC Task Checklist For Account Success

When I first began learning pay per click let’s just say I was a little confused, okay incredibly overwhelmed, by all that I had to learn.

Is Twitter Follower Growth Slowing? [New Data]

Using TwitterCounter, I looked at the follower growth rate curves of the Twitter accounts of a number of prominent marketers who are active Twitter users.

Google launches Reach Planner for YouTube & video ad forecasting in AdWords

Google has launched Reach Planner, a new planning tool for video campaigns. Currently in beta, Reach Planner in AdWords is designed to help media planners and advertisers forecast the reach and frequency of video campaigns on YouTube and the video partners on the Google Display Network.

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