Google announced as I covered yesterday at Search Engine Land that they have updated Google Trends. If you don't know, Google Trends is an excellent resource for SEOs and SEMs. Here is what Steve Grove from the Google Trends team wrote on Twitter.
Google announced on Twitter that they will be automatically deactivating accounts with no spend in the past 15 months. Google said this will help "speed up your AdWords experience" some how. Google added that if your account is deactivated, you can always reactivate it when you are ready.
Google is introducing a new ad type called ‘responsive display ads’ (RDA), which will become the new default ad type for the Google Display Network. Responsive display ads allow advertisers to upload up to 15 images, 5 headlines, 5 descriptions, and 5 logos.
Google has formed a new global strategic partnership with The Walt Disney Company, which will allow Google to serve ads across Disney properties. Disney will bring its entire global video and display business onto the Google Ad Manager.
Google Partners features, including badge status, have been moved to Google Ads. Going forward, Google Partners will no longer be able to view their company’s badge and specialization status in their Google Partners account.
It’s an exciting time to be an advertiser on LinkedIn. We recently received notice that there is now the option for Dynamic Ads in some of our LinkedIn accounts. According to the LinkedIn Marketing blog, this ad type should be available by the end of the week.
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