Google has released several updates to Dynamic Search Ads (DSA) over the past week, which include new targeting options and more data in reports. Advertisers can now run dynamic search ads exclusively on landing pages from standard ad groups.
You’ve probably all seen web sites that showcase the reviews their customers have left for them on Yelp, Google Maps and other third party web sites.
Google has doubled the speed of searches done on Chrome for Android through a technology named Service Workers. This lets Google cache repeated searches and serve them up twice as fast to some searchers.
As you know, Google has graduated the Google Search Console out of beta and with that, added a new live feature for the URL Inspection tool and also brought in the manual actions section into the tool. Google also cleaned up the side bar navigation to access these features.
Google’s search results on Android now use a web browser technology called Service Worker to cache repeated searches. By utilizing Service Worker, repeated search results now load twice as fast.
Google announced the new Google Search Console is now out of beta after being tested for over a year. Over the year, Google has done a full open beta invite to all users and has been migrating features from the old Google Search Console to the new version.
Google Data Studio, the custom data dashboard platform, now supports obtaining 16-months of Google Search Analytics data from the Google Search Console. This brings Google Data Studio to the same length of data as the Search Analytics API and the new beta Search Console.
An update to Google Search Console will allow users to check when a specific URL was last crawled. The new “URL inspection” tool will provide detailed crawl, index, and serving information about pages. Information is pulled directly from the Google index.